Fashion magazine

Traditional/ "high fashion" mags – Vogue/Harper

Alternative/ street style mags   I-D & Dazed

-white, young, slim, blonde models  -highly styled  -mid-shot/ mcu shot  -direct address  -left third Masthead at the top

-neither models are sexualised (not subject to the male gaze theory) -i-D mixed race model (Adwoa Aboah)=25 Zooey =38  -direct address  -minimalist design and make up  -intertextuality = "who runs the world" this is a campaign  -cover line anchor image - amazement -makeup = doll like, smudged  -masthead is behind the model which may convey that the model is more important than the magazine   -left third -san serif / typewriter writing style  -Ms/ BCU = mid-shot & big close up

 Content page:

1. purpose - 
2. includes all editorial content (stuff made by the magazine NOT ADS)
3. page numbers in chronological order 
4. sub- headings with categories of content 
5. images - reflect front cover
6. logo/title
7. dateline 
8. subscription 
9. follows the colour scheme of the front cover